Fenty Beauty Experience

The very first Fenty Beauty Experience – an immersive educational event uniting Fenty Beauty, Fenty Skin, and Fenty Fragrance to inspire and connect makeup artists, influencers, and retail partners across the Fentyverse.

This event in NYC transported attendees into the creative spirit of the Fenty brands, elegantly packaged together for the first time in a captivating, educational, and community-building experience. Guests cycled through hands-on workshops hosted by industry experts, a content creation studio led by TikTok’s team of experts, and sensorial experiences offering a peek into the quality, technique and innovation behind Fenty products.

Client: Fenty Corp
Agency: Cat/Alina Productions
Creative Direction & Design: Vanessa Noritz
Graphic Design: Adriana Noritz, Ryan Heape
Plantscapes: Takata Nursery

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Netflix